Knowing and understanding the provenance and traceability of precious metals as a jewellery maker is key to being able to offer sustainable and transparent fine jewellery as a small, independent jewellery brand.
In 2019 Rhiannon completed a masters degree in design management, with her final research project focusing on how to become a more sustainable jeweller and offer her customers more ethical fine and bespoke jewellery.
Through this research Rhiannon decided the best possible way forward for herself and her customers was to register as a Fairmined Licensed Brand.
Fairmined is an assurance label created by the Alliance for Responsible Mining which certifies gold from empowered small-sale and artisanal mining organisations. Miners are supported to ensure positive social development and environmental protection through a fair premium for their work and the product they provide.
Casting elements of her existing designs in Fairmined gold and offering whole bespoke designs as Fairmined, Rhiannon is taking steps to improve the sustainability and ethics of her brand.
Understanding, supporting and celebrating the human connection through the whole making process of each piece of jewellery, and knowing the people and the environment involved have taken priority throughout, offers piece of mind that your future heirloom leaves a positive legacy when handed through the generations.
If you would like to discuss the ethics, provenance or sustainability of the jewellery Rhiannon makes then please feel free to get in touch.